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Our Promise
Waterproof, hypoallergenic and tarnish-free jewelry
We believe in one thing here at NÜR: Quality that lasts at an accessible cost.
Our pieces are all 18k gold plated, utilizing a very specific vacuum coating process that creates an incredibly durable finish.
This process makes our plating waterproof, so don’t worry about your jewelry turning green or orange when exposed to water.
We plate all of our pieces over stainless steel (all are nickel and lead-free), which also makes our jewelry hypoallergenic.
Oh, and they’re all 100% tarnish-free. They'll never rust or turn your skin any funny colors.
Our guarantee
We guarantee our pieces will never rust or tarnish, or your money back.
Shop Confidently
Shop confidently knowing you can return your items within 30 days of ordering if you are unsatisfied for any reason. Have any questions? Let us know! We're always here to help.
Shop with us in person!
323 Lafayette St
New York, NY 10012
Mon - Fri, 11am - 7pm
Weekends, 11am - 8pm
Let customers speak for us
from 208 reviewsSuch a timeless piece at a great price! I have wet it so many times and it is exactly the same as the first day I bought it. The owner is a doll, every time I visit from Vegas I make sure to stop by and get another piece added to my collection!
Love these. Easy cuff, I rarely take them off and they still look brand new.
I loved the pieces I bought from Nür! They are stylish and comfortable to wear. I have made two more purchases after my initial purchase because I loved them so much.
I love my pieces and I just keep purchasing more! 10/10!
I bought these earrings a year ago, put them in, and haven't looked back! I shower, sleep, and work out in them and they haven't tarnished a bit! My only request would be to have them in a few more sizes!
I came upon NUR's pop up kiosk in Chelsea Market (NYC) and was helped by Deja who was friendly, sweet and knowledgeable. Deja helped me choose the August ring in a size 3 and I could not be happier! I have small pinkies but this ring is snug and stacks beautifully with my other rings.
THANK YOU, DEJA & NUR!!
I absolutely love it so beautiful and unique perfect size
I love these so much, the brand is such high quality and the people there are so nice. these fit my ears perfectly!
It’s been 3 years since I bought his item and it hasn’t had a SINGLE sign of tarnishing! Very cutesy and very demure😭
I love these! I got them 6+ months ago and havnt taken them off. I have very sensitive ears and these have not bothered me. Thanks!
Quality is incredible. It’s the perfect gold plated jewelry. I have two pairs just in case I ever lose one. Can’t recommend enough. 10/10!